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It’s a revival with purpose—honoring the past while pushing performance into the future.\u003c\/p\u003e","brand":"Storm","offers":[{"title":"12","offer_id":47603321176289,"sku":"STBBMVXF12","price":129.95,"currency_code":"USD","in_stock":true},{"title":"13","offer_id":47603321209057,"sku":"STBBMVXF13","price":129.95,"currency_code":"USD","in_stock":true},{"title":"14","offer_id":47603321241825,"sku":"STBBMVXF14","price":129.95,"currency_code":"USD","in_stock":true},{"title":"15","offer_id":47603321274593,"sku":"STBBMVXF15","price":129.95,"currency_code":"USD","in_stock":true},{"title":"16","offer_id":47603321307361,"sku":"STBBMVXF16","price":129.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0732\/3579\/2097\/files\/NextFactor.png?v=1764879874"},{"product_id":"concept","title":"Concept","description":"\u003cp\u003eThe Concept redefines how core and cover combinations tackle challenging lane conditions, delivering a level of control and consistency that reactive balls alone often can’t achieve. Its ARC™ Pearl Coverstock acts as both the engine and the tires, gripping the lane to create continuous, predictable motion through the pins while the Radius Weight Block keeps the ball on line without locking up. Designed for situations where bowlers traditionally reach for urethane, the Concept shines on short patterns or flat, demanding conditions—anywhere you need a smooth, controlled reaction rather than a sharp backend hook. The Concept maintains consistent motion across the lane, carrying through the pins for strong, lively action. Designed as a two-piece ball with a thick resin shell, the 14-16lbs combine the smooth, predictable qualities of urethane with the versatility and driving power bowlers expect from a modern reactive ball.\u003c\/p\u003e\n\u003cp\u003eDon’t just take our word for it—watch the Concept in action and see how it delivers urethane-style motion with unmatched consistency, control, and confidence.\u003c\/p\u003e","brand":"Storm","offers":[{"title":"14","offer_id":47952969138401,"sku":"STBBMVCN14","price":199.95,"currency_code":"USD","in_stock":true},{"title":"15","offer_id":47952969171169,"sku":"STBBMVCN15","price":199.95,"currency_code":"USD","in_stock":true},{"title":"16","offer_id":47952969203937,"sku":"STBBMVCN16","price":199.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0732\/3579\/2097\/files\/BBMVCN.png?v=1770406594"},{"product_id":"bionic","title":"Bionic","description":"\u003cp\u003e\u003cspan\u003eThe Bionic is the next evolution in the Ion line, and was engineered to be the ultimate symmetrical solution, an all-encompassing ball capable of handling virtually any lane condition. Its Torsion™ A.I. Core preserves the stacked ellipse structure of the Ion Max’s Element Max A.I. Core while revolving it into a symmetrical shape that balances low RG stability with a clean, controlled backend motion. Wrapped in the versatile NRG™ Hybrid coverstock, the Bionic gives bowlers confidence shot after shot. 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